About Us

Berglund Chrysler Jeep Dodge RAM

As a family-owned and operated dealer, we pride ourselves on building working relationships with our guests that last for generations. In fact, as a part of one of the largest automotive groups in Virginia, many of the families we've served have been buying and leasing cars from us for years.

So, what sets us apart from other new and used car dealers around the greater Roanoke area? Well, when you look at our inventory, we think you'll find that it's difficult to match the variety of vehicles we offer. In fact, from family-friendly Chrysler minivans to rugged Ram trucks and off-road-oriented Jeep SUVs, you're bound to discover the car, truck, or SUV of your dreams in our portfolio.

But regardless of whether you're looking for a brand-new car or one of the used vehicles we have in store, one thing you can always count on with Berglund Chrysler Dodge Jeep Ram is friendly customer service. We pride ourselves on being courteous to our guests busy schedules and committed to ensuring you leave satisfied, regardless of what initially brought you to our dealership. Feel free to drop by our Roanoke, VA dealership today to see what why so many of your friends, neighbors, and relatives with Berglund Chrysler Dodge Jeep Ram for years and years.

The Farrell Family

For more than 25 years, the Farrell family have led the Berglund Automotive Group. Since the Farrells took over the company in 1988, the company has been family-owned and operated. It all started when Bruce Farrell came to work for Donald Berglund in 1975. After working his way up from a mechanic to becoming a General Manager, Bruce took over the dealership group after Mr. Berglund passed away. Eventually, Bruce's son William took the lead of the company, becoming the President while his father remained CEO. The Farrell family's hard work and determination have played a major role in the Berglund Automotive Group becoming one of the largest and most successful dealerships in Virginia.

At Berglund Automotive, the focus is always on satisfying the needs of the customer. When you step on a Berglund lot, you will find a showroom full of helpful staff and great deals. With over 10 dealership across the Roanoke and Lynchburg area, you are sure to find a huge variety of vehicles, both new and used. No matter which dealership you find yourself at, you can rest easy knowing a professional salesman will help you find the perfect vehicle. And best of all, you know you will be getting the best price around, since our volume saves you money.

  1. Berglund Chrysler Dodge Jeep Ram

    2525 Franklin Rd SW
    Roanoke, VA 24014-1007

    • Sales: (540) 795-2103
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Get in Touch

  • Contact our Sales Department at: (540) 795-2103
  • Monday08:30AM - 07:00PM
  • Tuesday08:30AM - 07:00PM
  • Wednesday08:30AM - 07:00PM
  • Thursday08:30AM - 07:00PM
  • Friday08:30AM - 07:00PM
  • Saturday08:30AM - 06:00PM
  • SundayClosed