2025 Wrangler vs 2025 Bronco in Roanoke, VA

2025 Jeep Wrangler

2025 Off-Road Showdown: Jeep Wrangler or Ford Bronco?

If you’re shopping for serious off-road muscle here in Roanoke, two names stand out: the Jeep Wrangler and the Ford Bronco. Both models are designed for adventure and cater to drivers who want capability on and off the pavement. But how do they match up when it comes to features, performance, and everyday usability? Our team at Berglund CDJR will look at the strengths of each SUV to help you decide which one suits your lifestyle.

Interior Comparison

Both the 2025 Jeep Wrangler and Ford Bronco have interiors built for durability with sufficient interior space. The Wrangler’s interior is practical with a traditional, upright layout that is easy to wipe down with durable switchgear and available leather seating. It has a straightforward cabin ideal for outdoor use. The Bronco, meanwhile, has a more contemporary style with a horizontal dash layout, optional marine-grade vinyl upholstery, and rubberized flooring.

2025 Jeep Wrangler Interior

2025 Ford Bronco Interior

Rows: 2 (two- or four-door)

Cab Options: 2-door and 4-door SUV (Unlimited)

Max Seating: 5 passengers

Max Cargo Capacity: Up to 72.4 cubic feet (4-door model)

Upholstery Options: Cloth or leather

Rows: 2 (two- or four-door)

Cab Options: 2-door and 4-door SUV

Max Seating: 5 passengers

Max Cargo Capacity: Up to 83 cubic feet (4-door model)

Upholstery Options: Cloth, marine-grade vinyl, or leather

Exterior Details at a Glance

At first glance, the Wrangler and Bronco might look like siblings. Both SUVs are built to go off-road in their own stylistic ways.

The Wrangler is a familiar sight on Virginia back roads, sticking to its roots with a boxy, classic design. Enhanced with a seven-slot grille, circular headlights, and a high stance, this Jeep appeals to longtime fans of the brand. The Rubicon trims stand out with steel bumpers, off-road tires, and available integrated winches. Color options like Hydro Blue and Sarge Green help it maintain its military-inspired charm.

The Bronco, on the other hand, brings a modern vibe, with squared-off lines and modern LED lighting. Its wide fenders and stance give it an aggressive look. Available appearance packages add visual flair, while roof and tailgate options improve utility. Signature colors like Race Red and Cactus Gray add to its adventurous aesthetic.

The available Sasquatch Package upgrades off-road capability with big tires and a lifted suspension. Roof-mounted light bars and tube doors are also available for extra flair and visibility.

Under the Hood: Power and Personality

These two SUVs pack serious muscle, offering a range of gas-powered engines tailored to off-road performance. The Wrangler is old-school muscle at heart. Its base V6 is trusty and proven, while the Rubicon 392’s V8 is pure, unadulterated power. The Bronco offers modern turbocharged choices with a smooth delivery and that Raptor badge that turns heads.

2025 Jeep Wrangler

2025 Ford Bronco

Max Towing Capacity: 3,500 pounds (4-door models)

Max Payload Capacity: Approx. 1,351 pounds

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Base Engine: 3.6-liter Pentastar V6

Horsepower: 285

Torque: 260 lb-ft

Transmission: 6-speed manual or 8-speed automatic

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Optional Engine: 2.0-liter Turbocharged I4

Horsepower: 270

Torque: 295 lb-ft

Transmission: 8-speed automatic

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High-Performance Engine: 6.4-liter HEMI V8 (Rubicon 392 only)

Horsepower: 470

Torque: 470 lb-ft

Transmission: 8-speed automatic

Max Towing Capacity: 3,500 pounds

Max Payload Capacity: Approx. 1,370 pounds

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Base Engine: 2.3-liter Turbocharged I4 EcoBoost

Horsepower: 300

Torque: 325 lb-ft

Transmission: 7-speed manual or 10-speed automatic

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Optional Engine: 2.7-liter Twin-Turbocharged V6 EcoBoost

Horsepower: 330

Torque: 415 lb-ft

Transmission: 10-speed automatic

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High-Performance Engine: 3.0-liter Twin-Turbocharged V6 (Bronco Raptor only)

Horsepower: 418

Torque: 440 lb-ft

Transmission: 10-speed automatic

Tech and Entertainment

Both SUVs come well-equipped in the tech department. The Wrangler offers Uconnect 5 with wireless Apple CarPlay® and Android Auto™, and a 12.3-inch screen on higher trims. The Bronco counters with SYNC 4, available with either an 8-inch or 12-inch touchscreen, plus trail maps and over-the-air updates. Voice recognition systems on both are easy to use, and both allow Bluetooth pairing for multiple devices.

2025 Jeep Wrangler Top Technology Features

2025 Ford Bronco Top Technology Features

Infotainment Screen: 12.3-inch Uconnect 5 touchscreen (optional)

Audio System Options: Alpine Premium Audio System

Wireless Apple CarPlay® and Android Auto™ compatibility

Off-road pages and vehicle diagnostics

Voice-activated navigation

Infotainment Screen Options: 8-inch or 12-inch SYNC 4 touchscreen

Audio System Options: 6-speaker system or available B&O Sound System by Bang and Olufsen

Wireless Apple CarPlay® and Android Auto™ compatibility

Over-the-air software updates

Off-Road Navigation with trail data

Safety Features

Safety tech is a strong suit for both models. The Bronco has Ford Co-Pilot360™, incorporating features like blind-spot monitoring and automatic emergency braking. The Wrangler has stepped up with more standard features, such as adaptive cruise control and forward collision warning on more trims. Both SUVs also offer rearview cameras and electronic stability systems to keep you safer in tough driving conditions.

2025 Jeep Wrangler Standard Safety Features

2025 Ford Bronco Standard Safety Features

  • Forward Collision Warning
  • Adaptive Cruise Control (on select trims)
  • Rear Cross-Traffic Alert
  • ParkView® Rear Backup Camera
  • Ford Co-Pilot360™
  • Blind-Spot Monitoring
  • Lane-Keeping Assist
  • Automatic Emergency Braking
  • Rearview Camera

Berglund CDJR’s Bottom Line

If you’re torn between the 2025 Jeep Wrangler and the 2025 Ford Bronco in Roanoke, VA, the right choice depends on your priorities. The Bronco brings a fresh look, modern interior, and a variety of turbocharged engines. The Wrangler leans into tradition with its timeless style, robust V8 option, and battle-tested off-road capability.

At Berglund CDJR, we know both models deliver thrilling adventures. If you’re ready to check out a 2025 Jeep Wrangler for sale in Roanoke, VA, or learn more about how it stacks up against the Bronco, we’re here to help.

Visit us in Roanoke, VA, or browse our online inventory.

*Bluetooth® word marks and logos are registered trademarks owned by Bluetooth SIG, Inc., and any use of such marks by Jeep is under license. A compatible Bluetooth®-enabled phone must first be paired. Phone performance depends on software, coverage, and carrier.